Recurring Revenue and Growth
Tools for MSPs
Grow predictable recurring revenue with MSP marketing tools that help you
package, price, and sell Microsoft 365 services.
Grow predictable recurring revenue with MSP marketing tools that help you
package, price, and sell Microsoft 365 services.
Growing recurring revenue is one of the biggest challenges MSPs face. As services move to Microsoft 365, traditional revenue streams disappear, pricing becomes inconsistent, and it’s harder to clearly explain ongoing value to customers.
Sales and marketing often become blockers rather than growth drivers, especially without clear MSP sales processes or supporting marketing tools. Technical teams aren’t comfortable selling, conversations stay reactive, and opportunities are missed simply because there’s no clear structure or supporting materials.
Without a repeatable approach, revenue growth depends too heavily on individual effort rather than process.
With the right tools, messaging, and frameworks, MSPs can confidently upsell existing customers, win new business, and build predictable monthly revenue around the Microsoft 365 services clients already rely on.
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Tools and resources to help MSPs grow recurring revenue, improve sales conversations, and win more long-term business.
Sell Microsoft 365 services with clarity
Give your team the tools they need to explain value without technical detail. Sales enablement resources help MSPs clearly communicate risk, outcomes, and ongoing service value, making conversations with customers simpler and more effective.
These tools support consistent messaging across your business, helping technical teams feel more confident in sales discussions and making it easier to position Microsoft 365 services as essential, recurring offerings.
Start better customer conversations
Access ready-made MSP marketing tools and materials designed specifically for MSPs. These resources help you educate customers, highlight risk, and explain the value of ongoing Microsoft 365 services without relying on technical language.
With proven messaging and formats already in place, MSPs can run simple, effective marketing activity that supports sales conversations and drives demand without needing in-house marketing expertise.
Build predictable recurring revenue
Use proven frameworks to package and price Microsoft 365 services consistently. These tools help MSPs move away from ad-hoc pricing and one-off charges, making it easier to present clear, recurring offerings customers understand and accept.
By standardising how services are packaged and priced, MSPs can protect margins, simplify sales conversations, and create more predictable monthly recurring revenue without reinventing their approach for every customer.
Apply what works for other MSPs
Follow proven approaches used by MSPs to grow recurring revenue without relying on trial and error. These playbooks provide practical guidance on upselling existing customers, positioning services, and identifying growth opportunities within your Microsoft 365 client base.
By applying repeatable strategies rather than one-off tactics, MSPs can build sustainable growth processes that support long-term revenue and reduce reliance on individual sales performance.
MSPs across the globe trust us to grow recurring revenue, improve sales conversations, and become more profitable.
Practical insights to help your MSP grow recurring revenue and use MSP marketing tools to sell Microsoft 365 services.
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Everything you need to know about growing recurring revenue and selling Microsoft 365 services more effectively.
MSP Easy Tools turns Microsoft 365 into an ongoing service by providing continuous monitoring, security checks, compliance reporting, and Intune visibility that clients need every month. This makes it easy to charge for Microsoft 365 as a managed, recurring service instead of one-off support.
Yes — the reports and security findings give MSPs something tangible to show prospects and customers, making it easier to explain risks and recommend services. This turns technical data into sales and marketing conversations.
The reports are designed to be simple and visual, so sales and account managers can use them without needing deep Microsoft 365 knowledge. This allows your commercial team to have meaningful conversations without relying on engineers.
The security, compliance, and Intune reports highlight real gaps and risks in each tenant, giving you a natural reason to recommend upgrades and additional services. This creates regular, data-driven upsell opportunities.
MSP Easy Tools is built around per-tenant and per-service pricing, so smaller MSPs can start simple and larger MSPs can scale without changing platforms. This makes it easy to package services at any size.
Join 100s of MSPs building predictable monthly revenue by packaging, pricing, and selling
Microsoft 365 services more effectively.